Creatik's top 4 tips for effective print design
Everyone knows when they’re looking at a brilliant print design. It’s so aesthetically pleasing, and it captures your attention without trying too hard. All the elements of the design work together, and it’s just visually pleasing.
While you might know how to recognise a great print design, creating it is a whole different ball game. Effective design is a delicate balance between art and science. It’s the understanding of how the human brain synthesises information, consumer psychology and behaviour, and the methodology of creating a design, but it’s also about colour, shapes, font, and creativity. If you’re looking to create a print design in Australia, the experts at Creatik can help. We have a team of experienced graphic designers who know how to translate your brand and business into stunning print designs. We’ve come up with a few quick tips to help you sky-rocket your print design, so to paraphrase the words of Jay-Z, here’s a million dollars worth of game for free.
Our Top 4 Tips For Creating An Eye-Catching Print Design
Step up your design game ten-fold by trying out these tips and tricks in your next print design. Don’t be afraid to think outside the box!
Use high-quality images. This might seem like a no-brainer, but you would be shocked at how many people try to create print designs in Australia with low-resolution or poor quality images. If you can’t hire someone to take professional photos or take them yourself, try looking online for high-resolution stock images.
Don’t work with a blank page. Unless you’re an expert with space, working with a blank page is just asking for trouble. Whether you’re using physical paper or design software, try planning your design on grids so you can create really clean compositions.
Keep it consistent. Within seconds of looking at your print design, you want your audience to know exactly who this design belongs to, its message, and how to follow the call to action. Therefore, you need to try and keep everything you design consistent with your brand, so your customers aren’t left trying to figure out whether all your mismatched materials are from the same company.
Designs (and onions) have layers! Don’t be afraid to add some depth to your design by playing with layers. Images over coloured backgrounds, graphics over type, and type over images are all examples of layered elements and used well; they can make some visually astounding results. However, if you’re working with a lot of heavy content, make sure it’s legible and clear amongst the layers.
If you need help with print design in Australia, contact Creatik
At Creatik, we do design a little bit differently. We have the skills, the experience, and the creativity, but it’s how we apply them that sets us apart. We strive to wow our clients with our ideas, execution, and service, incorporating innovation, dedication, and integrity into everything we do. We’re passionate about great design, and we won’t rest until we deliver a product that meets and well and truly exceeds your expectations. We’re here to work with you to translate everything your business is and does into captivating presentations, websites, marketing materials, and merchandising, creating out of this world graphic design solutions that fit your needs, budget, and timeline. If you’re on the hunt for a creative agency that can help you with print design in Australia, look no further than the legendary team at Creatik. We are also a featured agency on Best Print Designs.